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The age of franchising and shared universe has been one of severe disappointment and frustration among all the good stuff. As much as I love Marvel Studios, the CW shared superhero universe, or the emerging Kaiju-verse of Godzilla and King Kong those make up the occasional rarities. For every one of them, it feels like we’re buried in terrible DCEU installments, ill-conceived horror universe, and yet more incompetent misfires from the people at Sony.
There has truly been no one more knee-capped by the demand for cinematic universes than Sony, mainly because they only have 1 brand under their belt that could be turned into a bigger universe and now that brand is co-owned by Marvel and Disney.
Obviously, I’m talking about Spider-Man- the franchise that started the modern superhero fixation at the turn of the millennium. Sony still remembers those days when Spider-Man made them enough money to buy the Rock of Gibraltar and have been trying to recapture that moment ever since, without realizing it’s their corporate meddling that drove the brand into the ground from #3 onwards.
However, now that Sony has to share the profits of its new Spider-Man film with the folks at Marvel Sony is trying to branch out with unofficial spin-offs. So far these have all languished in development hell, but now they’ve finally started to get their act together with the first such project: Venom, starring Tom Hardy.